Where can we usually find elf's most ah-mazing products? Target, of course. But its always unfortunate how limited elf products are in store! Well elf now has its own store!
From the photo, it seems like this store is strictly for their studio line. Their trademark of the studio line, is black casing while the essential line is white casing. Now, in my opinion, the Studio line, is alot more sleeker and professional with upgraded quality.
The studio line is a bit more costly, but still cheap for drugstore makeup! Usually the essential line sells dollar cosmetics (most is two dollars) while the studio line is three dollar plus (depending what you're buying).
The studio is more professional, considering it has cosmetics such as tone correcting power, eyebrow kits, lip exfoliator and so on. So to up your cosmetic game, try elf studio.
HAVE YOU VISITED THE ELF NYC STORE YET?
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